Incentivized Freebie Websites Battle Offer Fraud

Recovering from 'Black Thursday'

2007-06-28 08:31

It all started with FreePay (formerly Gratis) in 2001, offering free iPods to those willing to complete offers and sign up some friends. Incentivized Freebie Websites, a form of incentivized online marketing, began to draw attention from clients and competitors alike. Since FreePay's initial success, many other companies, most notable Transcendent Innovations, have tried and succeeded at applying this marketing strategy. By using a referral-based rewards system the Incentivized Freebie Website "passes the buck" to the clients, having their users promote their sites and offers in order to give out freebies.

In recent months, a sudden influx of new and eager users hit the freebie scene. Most of these new freebie enthusiasts had been lured to trading forums by Project Payday, an ebook introduction to being a paid referral. While this is an easy way to get started making some money, many or most of the new users were lacking in basic knowledge of how IFWs actually work. As a result, fraud in the community rose dramatically. Attracted by the thought of easy money, people signed up and cancelled offers left right and centre, causing widespread offer fraud problems for site owners, affiliates, and users alike.

In June of 2007 things came to a head when several major affiliate pulled their offers from Incentivized Freebie Websites, leaving the community reeling and few if any offers left for freebie veterans to complete. At the same time, almost every network announced that manual crediting would no longer be an option, due to affiliates no longer providing the service. In addition, many sites applied longer approval and payout wait times, while some now require photo and/or telephone identification.

These measures initially caused a great uproar in the community, with many freebie enthusiasts stating that the end of freebies was here. In reality, however, these actions have "cleaned up" the community and paved the way for a better future. While it might take longer to get referrals and be paid out for a site, the likelihood of a legitimate site going under due to excessive user fraud has been greatly reduced.

Since "Black Thursday", the day many offers were removed from IFWs, the freebie scene has bounced back remarkably well. Online forum communities have voiced their support for networks which punish frauders and scammers, and trading and payouts continue to occur at a rapid pace. Although many freebie sites users have complained about the stricter policies, in truth the users brought this upon themselves, and most have recognized that freebie sites will be better and mroe reliable with the measures that have been put into place.

Incentivized Freebie Websites have bounced back remarkably well from "Black Thursday", which only goes to show the resiliance of this niche in today's online market. IFWs will continue to mutate and mature as time progresses, but it is safe to say that the freebie scene is most certainly not "dead", and that users can look forward to many more free ipods in the future.

Add a comment

Your name :
Please prove that you are human by answering the following question:
What is two plus two? (type in a number, e.g. 12)

Your comments:


2007 November 26, 12:34 James Owens wrote :
What is fraud? And Could you email that to me at